Monday, June 21, 2010

Toms

I think Toms are cool.
And i want to be cool.
So, I have looked at buying a pair of Toms.
Here is the issue:
I go to the Toms website,
I click the pair that i want (the same pair every time),
I pick size 12,
I proceed to checkout,
I enter my billing information,
I enter my shipping information,
I proceed to the final stage.
And then, I check my Facebook.

I just can't bring myself to buy them.


Yeah, its cool and responsible to support little kids in Africa by sending them a pair of shoes while you buy yours.
But, i think it's more responsible to not buy into American consumerism, explaining it away with a "good deed" excuse.
Don't get me wrong, Toms are great. But, Consumerism is not.
And the majority of the people who buy Toms, buy them as an excess pair of shoes.
So here's what the picture looks like:
American gets pair of shoes #10 and African Orphan gets pair of shoes #1
So, while everyone else is being stylish with their Toms and feeling good about themselves for helping orphans in Africa by buying new shoes, i feel good about myself because i wear shoes that i have had for 2 years because i don't need new shoes.
Here's an idea: If you want African Orphans to get a pair of shoes, but don't want to engage in American Consumerism, then you need to click this link. It will direct you to the contact page for TOMS Shoes. Send them an email asking them to add a donation section to their website. Mention my name and give your location so that they recognize our united efforts.
TOMS Shoes are good, but they could be better.

2 comments:

  1. i like this. thanks for the thoughts, kyle.

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  2. Good point, Kyle. It is probably sad that we often have to coerced into helping others by getting something in return. We need to learn to just give. But my reasons for not buying Toms are much less noble. I'm just not hip enough to do it.

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